Now, I'm an atheist so it is a bit academic but I reckon whoever wrote the bible description of hell got it horribly wrong.
Sure fire and brimstone is unpleasant and an eternity of it would pall after a while but if you really want to drive someone mad give them the job of putting bird-netting on a fruit tree.
While wearing a shirt with lots of buttons.
Man, that stuff snags on everything. It goes looking for things to snag on. Snags come to it.
Give me the brimstone any day.